Casa de Oficios (translated to «House of crafts») was a private academy that taught “forgotten” crafts into the modern world. By teaching different types of classes that go from painting to charcuterie. They allow people from the big city to experiment outside their fields of work and learn new skills, showing the value of work done with their own hands.
Working here I learned a lot on how academies work as well as creating new, fresh graphics, illustrations and patterns for them to be used in a variety of forms. Like social media, posters, gifts, among others.
The illustrations where used in a variety of ways, including web use. For the Christmas campaign we decided as a team to bring nature from our own country (Chile) to create an original pattern, that looked sofisticated and with its own identity.
Cam Estela 